果冻传媒

Young People and Advertising

Through Media Smart, our industry鈥檚 award-winning non-profit, we champion advertising education and support the Government鈥檚 work to improve media literacy across the UK. Media Smart helps children and young people understand advertising wherever it appears and inspires them to consider careers in our sector. It provides free guides for 7鈥25-year-olds, engaging teaching resources for schools and expert advice for parents and guardians.

Spotlight

果冻传媒n & Media Smart launch virtual work experience

New immersive career experiences to help widen access into advertising London, 21 May 2026: The 果冻传媒n, the UK advertising industry...

Media Smart & 果冻传媒n launch updated political advertising awareness campaign for young voters

Education campaign helps young voters understand political ads, AI 鈥慻enerated content, and transparency rules ahead of May elections. London, 14 April...

The 果冻传媒n supports Media Smart UK at Safer Internet Day 2026 event

Yesterday, we supported Media Smart at the Safer Internet Day 2026 event hosted at BT Tower. Aligning with the theme 鈥楽mart...

The Hybrid Era in Adland: 10 Key Questions Answered – Report

Two years on from Credos’ first report on hybrid working practices – ‘Hybrid Working in the Advertising Industry‘ – we...

Forget Gen Z: What is going on with Millennials?

Channel 4鈥檚 recent report, 鈥楪en Z: Trends, Truth and Trust鈥 thrust the topic of trust amongst the young into the...

鈥淕et off my screen!鈥: Explaining the generational trust divide

鈥淕et off my lawn!鈥 Hardly does the phrase need to be finished before a vivid image forms. An older gentleman,...

Through Media Smart, our industry鈥檚 award-winning non-profit, we provide high-quality resources, champion advertising education and support the Government鈥檚 work to improve media literacy across the UK. Media Smart helps children and young people understand advertising wherever it appears and inspires them to consider careers in our sector. It provides free guides for 7鈥25-year-olds, engaging teaching resources for schools and expert advice for parents and guardians.